Dubbed the “Momoko Blush” after famed fashion producer and model Momoko Ogihara, under-eye blush is a favorite of gyaru-kei girls all over Tokyo. The under-eye placement makes eyes appear larger, like anime characters, and covers any dark circles. Pink hues look sweet while coral and orange shades are favored by the more directional.
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Beauty EditorAnna Kim oversees Stylesight's beauty reporting and trend analysis of runways, retail markets and tradeshows. Prior to joining Stylesight, she was a Senior Strategist at Badger & Partners, specializing in beauty, and has worked with beauty brands from P&G to LVMH. She is an eyeliner girl at heart and obsessed with perfecting the art of the line.




















