Author Archives: Erin Mintun


Teva // The Original Story

With sport sandals on the rise with not only outdoor enthusiasts but the fashion crowd as well, nothing beats the original Teva. To celebrate the heritage and fun that Teva stands for, the brand teamed up with New York retail concept Story.  With an always-evolving space, they transformed Story into Original Story, taking on the classic Teva sandal. A DIY station in ...
Read more >

photo

Shinola x Bruce Weber

Fashion photographer Bruce Weber teamed up with the American manufacturing brand Shinola for their new campaign. Known for their handcrafted watches, bicycles, and leather goods, Shinola wanted to capture the true essence of their Detroit-based brand. Originally a shoe polish company when it first launched in 1907, Shinola was revived in 2011 with a brand relaunch, focusing on watches. With its ...
Read more >

BW1_980x550

Blood, Sweat & Years // Bell Celebrates 60 Years

Last week we had the chance to escape the office for the afternoon and go hang with our new favorite guys – the Bell team. We got a quick history lesson and drooled over some amazing memorabilia, then launched into our sneak peek at what this veteran brand has up its sleeve next. A trip down memory lane proves that Bell ...
Read more >

active

The Tribeca/ESPN Sports Film Festival

Beginning in 2006, the Tribeca/ESPN Sports Film Festival has paved its way as the key event for independent, sport-related films. Running from April 17th-26th, the lineup at this year’s festival showcases a range of subjects. From stories of defeat and comebacks to friendships and rivalries, the 2014 Tribeca/ESPN Sports Film Festival has gathered a variety of genres, bringing some of ...
Read more >

Screen Shot 2014-03-17 at 4.43.53 PM

Nike’s Most Innovative Football Boot: The Magista

Last week, FC Barcelona player Andrés Iniesta revealed the Nike Magista, the performance brand’s newest football boot. The brightly colored shoe has a super lightweight feel, due to the Flyknit material. This is Nike’s first time to use the Flyknit technology for a football boot. The woven upper creates a comfortable, yet supportive fit. As a result, the sock-like cleat gives ...
Read more >

magista 1

Without Walls Launches in New York City

A new fashion-forward outdoors brand has arrived. On Thursday, March 7th, Urban Outfitters launched Without Walls, a line of fitness apparel and gear for a range of sports. Without Walls is a combination of its own line of clothing, as well as a variety of the latest products from other active brands from around the world. The launch party took place ...
Read more >

DSC_0027

100 Years of Brooks

To celebrate 100 years of Brooks Running, the brand has launched a Heritage Collection bringing back two silhouettes from its vault. “Leveraging 100 years of groundbreaking design and technology as well as a brand steeped in the running culture, Brooks aims to re-create the magic of the 1970s and ’80s through compelling, inspirational and historical footwear that will create a visceral ...
Read more >

Screen Shot 2014-03-05 at 12.33.34 PM

ISPO Beijing // 10 Years in the Asia Pacific Region

Emerging as the top trade show for sports in the Asia-Pacific region, ISPO Beijing celebrated 10 years in February. Known for its long-running European show that takes place every January in Munich, Germany, ISPO gives a uniques perspective on the Asian Active Market at the Beijing show. This year exhibitors rose to 637 brands representing outdoor, action sports, ski and sport ...
Read more >

Screen Shot 2014-03-05 at 11.32.50 AM

Sochi 2014 // The Opening Ceremonies

On Friday, February 7, the 2014 Winter Olympics kicked off in Sochi. The Opening Ceremony took place at Fisht Olympic Stadium, introducing the athletes participating in this years events and we couldn't be more excited to tune in. As one of our favorite events in sports, the Opening Ceremonies of the Olympics is always exciting to watch as it sets ...
Read more >

Screen Shot 2014-02-10 at 1.13.41 PM

2014 Sochi Olympics // Footwear

As a premium Team USA sponsor for the 2014 Sochi Winter Olympics, Nike has designed an exclusive version of their Lunar Terra Arktos for the event. The Team USA version of the boot features a patriotic color scheme of deep navy, red, white, and gold. A custom inner bootie is a key feature of this supportive boot, which is decked out ...
Read more >

Screen Shot 2014-02-07 at 2.40.38 PM

Under Armour // Super Bowl Weekend Event @ Grand Central

Last week, Under Armour took over Grand Central Station for Super Bowl Weekend to give the public a sneak peak of their latest products for 2014. The brand showcased their newest innovations, including their latest footwear, the UA SpeedForm Apollo running shoe, which will be released later this month on February 28. The UA Highlight Cleat was on display, showing a ...
Read more >

Screen Shot 2014-02-04 at 5.36.16 PM

On the Road // Outdoor Retailer Winter Market 2014

It's that time of year again and the Active Team has hit the road. Escaping New York for the snowy adventures of Salt Lake City for Outdoor Retailer, and then on to Denver for SIA. That said, we wanted to round up a few of our favorite moments from Outdoor Retailer Winter Market 2014 that wrapped up on Saturday. The show ...
Read more >

Screen Shot 2014-01-27 at 4.17.58 PM

New Year, New You – JCPenney and Karina Smirnoff

On Wednesday, the Active team decided to keep the resolutions rolling. No one denies wanting to go into a new year fresher, healthier and with better habits, so when JCPenney invited us over to a morning filled with juice demos, a fabulous workout and a peek at the new spring collection, how could we say no? We arrived down at the ...
Read more >

Screen Shot 2014-01-15 at 12.02.52 PM

Winter at the Beach – Agenda

With snowstorms hitting most of the country this week, one place was still a perfect mid-70's and sunny – Long Beach, CA. With Agenda starting off 2014 with a bang, streetwear and active sport brands converge for the first stop on the show's circuit. Brands featured F/W 14 collections with heavy team sport influences in new wave interpretations, washed winter ...
Read more >

Screen Shot 2014-01-10 at 10.24.20 AM

Hello 2014!

Happy New Year! We hope you all had a lovely holiday season with friends and family, and are geared up for 2014. We can barely contain our excitement heading into this year as it is a huge year for the active industry worldwide! We just wanted to make sure to mention the biggest things we are looking forward to as they ...
Read more >

Screen Shot 2014-01-02 at 4.45.11 PM